
Last summer, the YouTube algorithm took me on a journey into lo-fi film photography. I was five years late to the party, but better late than never.

ersatz
from The American Heritage® Dictionary of the English Language, 5th Edition.
adjective: Being a usually inferior imitation or substitute; artificial.
adjective: Not genuine; fake.
Grocery store brand products have a bad reputation. Off-brand ketchup and mustard are acceptable. Bargain-brand mayo and (lately in my experience) toilet paper are dubious.